1.1 For the purposes of this section, Personal Information will be understood in accordance with the definition provided in the Protection of Personal Information Act of 2021. J.A Long also subscribes to the principles for electronically collecting personal information outlined in the Act, and the further legislation referred to therein. We endeavour to ensure the quality, accuracy and confidentiality of Personal Information in our possession.
1.2 In adopting this Privacy Policy, we wish to balance our legitimate business interests and your reasonable expectation of privacy. Accordingly, we will take all reasonable steps to prevent unauthorized access to, or disclosure of your Personal Information. However, it is impossible to guarantee that your Personal Information shall be 100% secure.
1.3 On becoming a client of J.A Long, clients will be prompted to sign a contract. In so doing, users may be asked to provide the following information (Personal Information):
1.3.1 First name; and
1.3.2 Surname; and
1.3.3 Email; and
1.3.4 Physical address; and
1.3.5 Phone number; and
1.3.6 Company / CC / business name.
1.3.6 VAT number
1.3.7 Company registration number
1.4 We will attempt to limit the types of Personal Information we process to only that to which you consent to (for example, in the context of online registration, newsletters, message boards, surveys, polls, professional announcements, SMS, MMS, and other mobile services), but, to the extent necessary, your agreement to these this Privacy Policy constitutes your consent as voluntarily opting in for future communication.
1.5 We will not collect, use or disclose sensitive information (such as information about racial or ethnic origins or political or religious beliefs, where relevant) except with your specific consent or in the circumstances permitted by law.
1.6 By agreeing to the terms contained in this Privacy Policy, you consent to the use of your Personal Information in relation to:
1.6.1 The provision and performance of the services;
1.6.2 Informing you of changes made to our website;
1.6.3 The provision of marketing related services to you by J.A Long;
1.6.4 Responding to any queries or requests you may have;
1.6.5 Developing an online user profile;
1.6.6 Understanding general user trends and patterns so that we can develop and support existing and ongoing marketing strategies;
1.6.7 For security, administrative and legal purposes;
1.7 Although absolute security cannot be guaranteed on the internet, J.A Long has in place up-to-date, reasonable technical and organizational security measures to protect your Personal Information against accidental or intentional manipulation, loss, misuse, destruction or against unauthorized disclosure or access to the information we process online.
1.8 We store your Personal Information directly, or alternatively, store your Personal Information on, and transfer your Personal Information to, a central database.
1.9 Your information will not be stored for longer than is necessary for the purposes described in these Terms or as required by applicable legislation.
1.10 The Personal Information J.A Long collects from users shall only be accessed by J.A Long employees, representatives and consultants on a need-to-know basis, and subject to reasonable confidentiality obligations binding such persons.
1.11 We will not sell, share, or rent your Personal Information to any third party or use your email address for unsolicited mail. Any emails sent by J.A Long will only be in connection with the provision of our services and/or the marketing thereof.
2.1 J.A Long uses cookies. A cookie is a small piece of information stored on your computer or smartphone by the web browser. The two types of cookies used on the Website are described below:
2.1.1 “Session cookies”: These are used to maintain a so-called ‘session state’ and only lasts for the duration of your use of the Website. A session cookie expires when you close your browser, or if you have not visited the server for a certain period of time. Session cookies are required for the Platform to function optimally but are not used in any way to identify you personally.
2.1.2 “Permanent cookies”: These cookies permanently store a unique code on your computer or smart device hard drive in order to identify you as an individual user. No Personal Information is stored in permanent cookies. You can view permanent cookies by looking in the cookies directory of your browser installation. These permanent cookies are not required for the J.A Long website to work, but may enhance your browsing experience.